UK's Leading Poker Apps on Android: A Q4 2023 Sensor Tower Analysis

The final quarter of 2023 saw an interesting shift in the mobile poker landscape in the United Kingdom, particularly for Android users. Data from Sensor Tower provides a glimpse into the performance of the top poker applications, highlighting downloads, revenue, and weekly active users.

WSOP Poker: Texas Holdem Game, published by Playtika, showed a steady increase in revenue, peaking at approximately $32K in the week of Christmas. Downloads saw a significant surge towards the end of the quarter, jumping from around 1.4K in late September to over 3.5K. Weekly active users also climbed, reaching over 17K by December 25th.

Zynga Poker- Texas Holdem Game, from the US-based Zynga, maintained a strong revenue presence with its highest at roughly $42K in the last week of December. The download numbers for Zynga Poker were consistent, with a notable increase to over 2K in the festive week. The game's weekly active users experienced a slight dip towards the end of the quarter but remained above 13K.

PokerStars: Online Poker Games by Stars Mobile Limited, despite showing no revenue, had a steady stream of downloads, ending the quarter with over 1.3K. The weekly active users for PokerStars reflected a moderate but stable engagement, rounding off at about 5.7K users in the last week of 2023.

MONOPOLY Poker - Texas Holdem is another Playtika offering that showed an upward trend in revenue, culminating at over $2K in the final week. Downloads for MONOPOLY Poker spiked in December, with a high of over 1.5K, and the active users saw a steady rise, ending at nearly 3K.

Lastly, Video Poker by Pokerist from KamaGames brought in a revenue of approximately $1.4K towards the year's end. Downloads nearly quadrupled from the beginning of the quarter, reaching nearly 1.2K, while active users increased to 1K plus.

For more detailed insights on the performance of these top poker games and others in the mobile app market, Sensor Tower's comprehensive analytics platform offers in-depth data and trends.